The "News" feature enables you to create posts that will be displayed on the platform’s main brand list, making it an effective way to communicate updates like a new product launch, promotional events, or the debut of a new collection.
Steps to Create News:
Start by Clicking "Create News":
- On the Newsfeed page, click the "Create News" button in the top-right corner to open the news creation form.
Enter Title and Content:
- In the form, add a Title and Content for your news post. Note that English is required, but you can also provide translations in other available languages to reach a wider audience.
Upload an Image:
Set a Link Target (Optional):
- You can link the news post to a relevant target, such as your public page, specific product, product line, or lookbook. When validated buyers click on this link, they will be directed to the designated page, providing them with quick access to more information or related items.
Specify the Visibility Period:
- Choose the date range for the news to be visible. Select both the start date and end date based on your campaign or announcement schedule.
Preview and Save:
- Before publishing, click Preview to see how your news will look to others. Once satisfied, save it to place the news online.

To see how visitors can view all news posts, click on this link: NewsNote that news posts are only fully visible to validated B2B buyers.